Pampanga region to create new travel agency association

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The Pampanga region has seen the creation of a new travel agency association, as 16 local agencies group together to offer a more standardised service.

Creating the Pampanga Agents Travel Society (Pats), the group will look to offer a similar product line, with even pricing to become standardised amongst members.

“[Pats will] have a functional approach to quality service care that will cultivate harmonious relationship among the members and industry players and to respond promptly to the needs of the travelling public,” said the newly formed group in a press statement.

To be affiliated with the national Philippine Travel Agencies Association (PTAA), Pats has named Danilo Cerdena as President, Prisca Castor, as Vice-President, Lerma Macarayo as Secretary, and Alvin Reyes as Treasurer.

Their inaugural launch and induction is set to take place at the Pagcor Casino Angeles on the 22nd of August.

Projects the group will look to organise include seminars, product evenings, familiarisations and other activities to promote relationships between member companies.

Other industry partners of Pats include the Association of Hotels and Restaurants in Pampanga, the Department of Tourism, and the Philippine Tourism Authority.