One of Australia’s leading car rental   companies, Europcar Asia Pacific, has  announced a master franchise deal   with Infinity Rent-A-Car, which will see the company enter the Filipino   corporate and leisure car rental market.

     The partnership will boost   Europcar’s substantial global network, with a fleet of initially 70 vehicles to   operate from five Metro Manila locations and Cebu City in   the Southern   Philippines.

This deal follows the recent   announcement of an agreement between Europcar Asia Pacific and Jetfleet for an   expansion into India’s corporate and leisure car   rental market.

Europcar Asia Pacific executive   director Douglas Hunt said the partnership will open the door for growth in the   Filipino self-drive market.

“Infinity Rent-A-Car was chosen to   represent us in the Philippines because they share our   commitment and they have a proven ability to grow the business from a very small   base in a relatively short amount of time,” he   said.

“There were many other candidates   but none had the passion for service like the management and staff at Infinity,   they are an extremely energetic and professional   company.

“This agreement enables Europcar to   further develop the self-drive market in the Philippines while also forging   agreements with local hotels and airline carriers that will allow us to   successfully tap into the outbound market.

“We believe due to the growth of   aviation in the Asian region and the increase in affordability of air travel   that our unique service proposition will be attractive to existing and first   time travellers.”

Infinity, will operate Europcar Asia   Pacific’s Filipino franchise, and will offer a choice of luxury premium vehicles   with the provision of English-speaking, uniformed chauffers.

Europcar Asia Pacific was recently   recognised as the leading car hire company in Australasia in the World Travel Awards, with Paris-based   parent company Europcar, also receiving numerous awards including the world’s   leading leisure car rental company.

The Philippines franchise joins the worldwide   Europcar network, which includes a fleet of over 220,000 vehicles at 2,650   locations covering Europe, the Middle East, Africa, Indian Ocean, Central America, Mexico, the Caribbean and Asia Pacific.

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